Blog
Notes from the work
Occasional writing about the problems we run into and how we solved them. No content calendar, no posting for the sake of it.
What we write about
Things we had to work out ourselves: measurement that survives a privacy change, migrations that could not take the site down, the trade-offs behind a platform decision. If it was hard and the answer was not obvious, it is worth writing up.
What we do not write about
Trend pieces, predictions and reheated summaries of someone else's announcement. There is enough of that already.
Nothing published yet
We would rather have an empty page than filler. The first pieces are being written.